You need to take a few pictures of your products but you could use a few tricks. Here are some tips you can use to take better quality product photos.
Not Enough Light
When insufficient light is falling on the subject your photo looks “flat” and lacks contrast. If this happens switch to a lighter colored background such as white, and shoot near source of light such as daylight. Bear in mind that attractive and clear photos influenced buyers decision.
poor lighting product photo
Too Much Light
Don’t blast your product with light. If too much light or too strong of flash, it wipes out the details of your product in the final picture. The texture in fabric or handmade qualities in pottery are instantly removed when the lighting is too strong. If you can’t adjust the flash when your photos are too bright try covering the flash with a piece of white tissue paper to diffuse the light.
Avoid Out of Focus Photos
There are many reasons why a photo can become out of focus, but this most commonly occurs caused by “focal range”. In other words you are simply too close to the product. Some cameras need up to four feet of distance between the item and the lens to get a good focus.
Avoid a Busy Background
It is important to keep the background simple! Patterns and lines distract from the product. Use plain fabrics and avoid patterned cloth because the patterns can be very distracting. Instead use paper that is plain.
Product photo with busy background
product photo with lines background Good product photo
Goog product photo
Prevent Camera Shake
If the camera is not properly supported it can caused blurriness on the photo. A tripod is the best solution for this.
Watch Your Camera Angle
Try not to angle your camera so that it appears as though you are looking down at the product. And don’t angle your camera to look up at your product. This could imply inferior quality to your product. As a general rule if you set your camera exactly parallel to the product, your angle of view should be at the ideal point.
Cropping Your Photo
Cropping refers to the amount of empty space around the product in the photo. If the image is cropped too closely the product can appear to be boxed in. Too much space and the product can lose impact.
Coordinate Your Colors
If more than one product is being photographed try to use pleasing color combinations. But try to only take 1 product at a time. It is also applies to the product and it’s relationship to the background. An orange bicycle on a bright pink background may not be a good choice. But the same item on white background will look stunning!
Colorful item with white background
Item's color that is the same as background color
By following these simple tips you can improve your product photo and might also boost your sales. Always remember, take your time, pay attention to the details and enjoy taking photos! Your patience and creativity will always shine through in the final image.
